Reviewed · WINE TOURS
Viennese Wine Tasting in a Private Hidden Wine Cellar
Under a central Vienna shop, a few flights of stairs lead to an old wine cellar tied to the city’s long wine-making story. This is not a vineyard visit. It is a short cellar tour, a guided tasting of three Austrian wines, and a small plate of local food in an unusual setting.
I like the Roman-era connection and the way the guides make Austrian wine easy for beginners. I also like the small-group format, with a maximum of 12 people and guides such as Cornelius and Bernie who explain the wines without turning the tasting into a lecture.
The main drawback is value. You get three modest pours, not a full afternoon of wine tasting, and some visitors find the price a little high for the short session. If you want generous glasses or a countryside vineyard tour, this is not that experience.
Key points at a glance

- Three Austrian wines: Expect a mix of Viennese and regional wines, often including two whites and a red.
- A cellar below Haas & Haas: The tasting takes place beneath the wine and delicatessen shop at Ertlgasse 4.
- Local snacks included with the tasting option: Bread, cheese, meats, spreads, and other delicatessen items accompany the wine.
- Short and central: The guided experience lasts about 45 minutes and ends where it starts in central Vienna.
- Good for beginners: The guide explains grapes, regions, wine-making, and tasting notes in plain language.
- Several stairs: You need to walk down a few floors, so this is not suitable for people with mobility problems.
Why this cellar is a good fit for Vienna

Vienna is unusual among European capitals because vineyards still form part of its urban identity. About 700 hectares of vines are cultivated within the city, and wine-making here reaches back to the Roman period.
This experience gives you a taste of that story without sending you out to the edge of the city. You meet at Haas & Haas wine and delicatessen, an easy-to-find starting point in the first district, then go below the shop into the old cellar.
That setting does much of the work. You are not seated in a modern tasting room with vineyard views. Instead, you move through a historic underground space that extends several levels below street level. One account describes the cellar as 300 to 400 years old, with a layout that once functioned almost like an underground town for shop owners.
The cellar is not filled with barrels or active wine production. A long table is set up for the tasting, and the space may feel fairly bare apart from the group and the wine. That is worth knowing. The attraction is the age, shape, and story of the cellar, not a working winery tour.
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What happens after you meet at Haas & Haas
The meeting point is Haas & Haas wine and delicatessen, Ertlgasse 4, 1010 Wien. The activity returns there at the end, so you do not need to arrange a second pickup point.
The guide first introduces the cellar and the connection between Vienna’s past and its wine culture. You then walk down several floors. The route itself is part of the experience, though the stairs may be awkward if you have limited mobility.
Some sessions have been led by Cornelius, and Bernie has also received praise for his friendly, clear presentation. The strongest guides explain both the wine and the place around you. They talk about Austrian wine regions, grape varieties, local wine-making, and what they notice in each glass.
The pace is generally suited to a mixed group. You do not need any previous wine knowledge. If you already know Austrian wine, you should still get useful regional context, but this is mainly an introduction rather than a specialist master class.
Three wines from Vienna and beyond

The tasting includes three different wines. The exact selection can vary, but the wines may range from classic Viennese bottles to examples from other Austrian regions.
A common format is two whites and one red. That gives you a useful first look at Austria’s broad wine style without overloading a short session. The wines are presented one at a time, with an explanation of the grapes, the region, and the flavors you may notice.
The format works particularly well for first-time tasters. You can compare the wines directly, ask questions, and decide which style you prefer. One red mentioned during a tasting was Cabernet Franc, while other sessions included a range of Austrian wines selected to suit the group’s interests.
The pours are tasting-sized. This is responsible and practical if you have sightseeing afterward, but you should not expect three full glasses. Several people have found the portions appropriate for sampling, while others wanted a heavier pour or a second glass.
That difference matters when judging the price. At $22.93 per person, the cost is reasonable if you are paying for the cellar visit, guide, food, and a compact introduction to Austrian wine. It is less compelling if your main goal is simply to drink as much wine as possible.
Bread, spreads, cheese, and delicatessen bites
The food pairing gives the tasting more substance. Depending on the selected option, you may receive Viennese spreads, bread, cheese, meats, and delicatessen items from the family-owned shop.
A typical plate has included beef salami, cheese, bread, and dip. The portions are meant to support the tasting, not replace lunch. I would plan a proper meal before or after, especially if you are booking this near midday.
The pairings are useful because they show how the wines work with simple local food. You can taste the effect of salt, fat, bread, and spreads alongside the wine instead of tasting each glass in isolation.
The snack option is important to check when booking. Food and drinks are not included unless your selected option specifies them. The same applies to the wine tasting and audio guide. Read the option details carefully so you know if you are choosing the guided tasting or the shorter self-guided cellar visit.
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The guided tasting versus the self-guided option

The main experience lasts about 45 minutes and includes a professional guide, three wine samples, and snacks when that option is selected. This is the better choice if you want explanations, questions, and a clear introduction to Viennese and Austrian wine.
There is also a 30-minute self-guided cellar option with an audio guide and a glass of local wine. It suits you if your schedule is tight or you prefer to explore at your own pace.
For the audio guide, bring your smartphone. Headphones are recommended for better sound, but they are not supplied. The self-guided version is shorter and gives you less personal contact, so I would choose the guided tasting if you are curious about Austrian wine rather than simply looking for a quick cellar visit.
The descriptions also use different inclusions for different options. Snacks, alcoholic drinks, and the audio guide may depend on what you select. This is one of the few places where careful booking pays off.
What makes the small group useful

The maximum group size is 12 people. That is small enough for questions without making the tasting feel entirely private.
A group of around eight to 11 people can work well at the long cellar table. You hear other people react to the wines, but the guide can still include beginners and more experienced tasters. The best sessions have a relaxed, social feel, and it is possible to continue chatting with other members of the group afterward.
The experience is also offered as a private guided tasting, according to the inclusions. If having the guide’s full attention matters to you, check the exact booking choice and group arrangement before paying. The general small-group limit does not automatically mean you will have the cellar to yourself.
The cellar can be quiet and atmospheric, but sound carries. A loud group can make it harder to follow a guide who speaks quickly. If you have hearing concerns, sitting close to the guide and bringing your own headphones for the audio option may help.
How much history you will hear

The cellar tour connects several layers of Vienna’s past. You hear about Roman settlement, the city’s former wine production, and the continued cultivation of vines within Vienna today.
The cellar itself provides a physical link to that story. Going down three levels, or possibly farther depending on the route, makes the past feel more tangible than a short explanation in a shop would.
Do not expect a full archaeological tour. The focus remains on wine, and the history supports the tasting rather than replacing it. You may see parts of the underground passageways and learn how the spaces were used, but the deepest areas are not always open to the group.
That limitation is worth keeping in mind if the cellar is your main reason for booking. You will see an unusual underground space, but you may not visit every level.
Timing, location, and practical details

At roughly 45 minutes, this is easy to fit between major sights. You can use it as a break from museums and palaces, then continue exploring the first district afterward.
The meeting point is near public transportation, and mobile tickets are accepted. The experience is offered in English. Confirmation is provided when you book.
Service animals are allowed, and most people can take part. The important exception is mobility. There are several floors to climb, so this is not a good choice if stairs are difficult for you.
The activity ends back at Haas & Haas. That makes the logistics simple, especially if you are planning a full day in central Vienna. Free cancellation is available up to 24 hours before the start time. Changes or cancellations made less than 24 hours before the start are not accepted for a refund.
Because the experience is often booked well ahead, with an average booking time of about 33 days, I would reserve it before your trip if the timing matters.
Is $22.93 a fair price?
The price makes the most sense when you treat the experience as a compact cultural activity, not a bar crawl.
You are paying for access to an old cellar, a guide, three wines, and food pairings when included in your option. The setting and explanations add value, especially if you have little experience with Austrian wine.
The value is weaker if you compare it only by the amount of wine poured. The samples are small, and there is no promise of a second glass or a full serving of your favorite wine. It would be useful if the shop offered a paid glass afterward, but that option is not listed as part of the experience.
You can stay in the shop afterward and purchase wine or delicatessen products, but buying additional wine is separate from the tour. If you want a longer tasting, ask about that at the shop rather than assuming it is included.
Who should book this wine cellar experience?
I would recommend it to you if you want a short, central activity that combines Austrian wine with local history. It is especially suitable for first-time wine tasters, couples, and small groups looking for something quieter than a major attraction.
It also works well on a rainy afternoon or during a packed sightseeing day. You get underground atmosphere, food, and a few wines without giving up half a day.
You may want another experience if you expect rows of vines, a rural winery, cellar production, or a long sit-down tasting. This takes place in central Vienna, not in the wine-growing countryside, and the entire guided session is brief.
I would also think twice if stairs are a concern, if you dislike small pours, or if you need a substantial meal with your tasting.
Should you book the Viennese wine tasting?
Yes, if you want a practical introduction to Austrian wine in a genuinely old underground setting. The guide-led format, three contrasting wines, simple food pairings, and stories about Vienna’s wine culture make good use of 45 minutes.
Choose the guided option with snacks if you want the fullest experience. Choose the 30-minute audio version if you mainly want to see the cellar and have one local glass. Just confirm the inclusions before booking, and remember that the stairs and modest pours are part of the deal.
For many visitors, this is a smart way to add local flavor to a central Vienna itinerary. It is short, informative, and pleasantly different from another grand palace tour.
FAQ
Where does the wine tasting begin?
It begins at Haas & Haas wine and delicatessen, Ertlgasse 4, 1010 Wien, Austria.
Where does the activity end?
The activity ends back at the meeting point at Haas & Haas.
How long does the guided wine tasting last?
The guided tasting lasts approximately 45 minutes.
How many wines will I taste?
The guided experience includes three different wines when the wine tasting option is selected.
What food is served with the wine?
The snack pairing may include Viennese spreads, bread, cheese, meats, beef salami, dip, and other delicatessen items. Food is included only with the appropriate booking option.
Is there a shorter version?
Yes. A 30-minute self-guided cellar tour is available with a glass of local wine and an audio guide when that option is selected.
Do I need to bring anything for the audio guide?
Bring your smartphone. Headphones are recommended for the best sound, but headphones are not provided.
Is the cellar suitable for people with mobility issues?
No. The experience includes several floors of stairs and is not suitable for people with mobility problems.
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